Handbook for Leadership and Change

Social Networks for Healthy Soils Report

Whether it be community organizing, innovation adoption or change management – there are a lot of social factors that influence your success. At this event, we built a better understanding of the influence of social networks, social proofing and social norms on change.  We used our own case studies on soil health adoption to root theory in practice, but the key concepts are boundless.

Segment 1: Explore quantitative and descriptive aspects of social networks with Damon Centola & Julia Baird

Segment 2: Dive in to the behavioural and economic science of networks, norms and nudges with Tongzhe Li & Erin Nelson